PVRfarms began in the heart of Raichur, Karnataka, where generations of our family have farmed with love, care, and respect for the land. Our story is rooted in the belief that rice isn’t just a crop, but a symbol of life itself.

Growing up on the farm, I learned from my parents and grandparents how to cultivate rice with patience and dedication. We always believed in quality over quantity—our rice was pure and rich in nutrients. But as the world changed, so did the industry, and we saw how mass production and profit-driven methods began to compromise the quality of rice.

Driven by a desire to bring back the rice I grew up with, I created PVRfarms. Our mission is simple: to provide fresh, unpolished rice that stays true to our traditional methods. We skip the middlemen and mill our rice only when an order is placed, ensuring that every grain is as fresh and nutrient-rich as possible.

Today, PVRfarms is more than just a business. It's about reconnecting people with quality food, preserving tradition, and delivering rice that nourishes both the body and the soul. We’re proud to continue the legacy that has been passed down through generations, offering you rice that’s as pure as the land it comes from.